By going for a one-handed design, you constrain your audience even farther.
This problem is then exasperated by the thriving community of keyboard design enthusiasts that have recently had a huge burst of productivity, thanks to cheap accessible 3D printing.
I wish this company the best of luck. They have a step hill ahead of them. Even so, I'm always excited to see new companies expanding the keyboard market. The more novel designs that exist generally, the more likely it is that we can overcome the hurdle that is status quo.