Jonathan Blow (creator of Braid) has an interesting rant on social video games:
http://www.youtube.com/watch?v=SqFu5O-oPmU
The gist being that games like Farmville are A/B tested to maximize addictiveness and profit, rather than maximizing fun.
The gist being that games like Farmville are A/B tested to maximize addictiveness and profit, rather than maximizing fun.
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