Still does not explain what it does.

From your excerpt:

- the platform now supports Android,

- it worked on iOS before too,

- the process on Android is similar to iOS,

- it's easy.

But it still does not answer the question: what it is?

Few more clicks and I found it: you can design REST API, integrates notifications, analytics and social platforms. I guess it has its niche, someone may be interested in this, but hardly most Android developers.