Did anybody else find this number astounding? That's 3370 litres PER DAY per household. Assuming this numberis accurate, this is not people living in condos. This is people watering their lawn daily, filling their backyard pools, liberally washing their cars every week. I think the water crisis will be an easy fix as soon as the immediacy of the problem causes people to accept higher pricing. No other incentive will eliminate the lunacy which is watering lawns and every-backyard pools in the deserts of Utah, Nevada, and Southern California.