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I don't even know what 5/3/1 is but I was planning on joining a gym this month, so your getting my signup.

For the SEO could you go after Gym Noobs like me who know nothing about different programs, teach them what 5/3/1 is and then lead them to your app? Or is that too crowded and difficult?

That’s a good idea. Basically having a blog saying what 5/3/1 is. It’s a narrow line to walk on as I didn’t write the book and want to respect the author, but I think that I could probably do something like that.

Have you reached out to the author? Since you have the best app maybe he would want to make you the "official app" for a revenue share. And his promotion of your app could grow the pie big enough that you make more even with a split.

The market is massive, play your cards right and this could be just the beginning. Do you speak to users in person much and have an idea of what people want?

I speak to a couple of users directly through email. An Apple Watch companion seems to be what people want the most so that’s what I’ll be working on next

So basically you have no idea.