It’s just one enormous joke isn’t it? People go on about it because it winds people like the media up.
I’m not convinced it isn’t just performance art or clever meta-commentary or a joke for the in-person protestors as well.
I also spent an inordinate amount of time watching protest/political live streams in 2020 and 2021, which further reinforces this.
"Performance art or clever meta-commentary or a joke" has a way of mutating into sincere belief if the content gets at all popular.