2. Dishwashers are expensive to people not on tech salaries. All upfront costs are difficult; a smaller upfront payment with a recurring monthly/quarterly subscription payment is much more manageable for many people.
3. There are many homes in America that aren't configured for a dishwasher and it would be expensive/difficult to remodel to get one to fit. Anecdotally, my cousin out in <small town outside a college> has this problem - he and his wife would greatly appreciate a dishwasher in their lives, but their home was built in the 1940s and renovating isn't happening on a post-doc + special ed teacher's combined salary