The point of this deal is that there are no blackout restrictions. Every game is on the service, regardless of where you are worldwide. If you want to watch MLS games, you subscribe to this Apple service, and whether you are in the parking lot outside the stadium or in Indonesia, the game is on it.
The thing stopping you from watching it easily is those organizations preferring to outsource broadcasting and ad sales to other media sellers who demand exclusivity terms that make it harder for you to watch.
May as well just go back to the 1 provider model (cable/sat). At least you’ve only got 1 EPG etc to deal with.
I’ll add that this fragmentation also encourages piracy.
There’s a great business opportunity for a startup of they can strike deals with all streaming services & offer a single view/epg/site that presents all of the services you’re subscribed to in a single consistent way.
It is like that on the TV app for apple devices. You search what you want, you get the option to pay or subscribe, and you watch. The only hangup is when other content providers, like Netflix or sports organizations, choose not to allow Apple to search their content.
The blackout restrictions suck where they apply, but at the same time, as a person who doesn't live in his hometown, without satellite or streaming packages, I wouldn't be able to watch the teams I care about at all except when they visit the teams that play where I live.