What everyone here keeps forgetting is that you just need to look what happened to Netflix. It effectively almost destroyed them from the inside out. If the stock wasn't enough for them to change, they also changed their hiring memo exactly to what Kraken has done to reject the woke nonsense and focus on the product and not the politics.
In case of Netflix it was actually the DEI people that were the first to get laid off after they cut and cancelled the DEI related films and shows that were already signed. Perhaps cementing the fact that it almost ruined them, low viewing numbers and part of the cause for tens of thousands of users cancelling.
I believe that the Kraken CEO is avoiding a situation that just happened to Netflix and it indeed seems to be very reasonable to eliminate 20 bad eggs dragging everything down as a mission focused company and they have made it clear that they won't change any of that.
Sound very fair as the goal is to make money and to continue to pay the salaries of your employees.