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I like name LibreOffice much better.

"FreeOffice" would have been better, if available. If you want mass adoption, use a word the masses use.

Apple doesn't spend billions on branding because it doesn't work.

Freeoffice as a name is a bit reminiscent of the junkware you used to get on discs with magazines.

I wonder what the modern equivalent is, probably the websites that show up in results if you google for US free tax software or video conversion tools that are just bad ad-filled guis around ffmpeg probably.

Many of the people using it are not old enough to remember that.

And I would wager many of the people in that group of not being old enough to remember it are not in the market for any desktop office suite.

There is indeed a product with the name FreeOffice, in the same category, by SoftMaker.

Maybe call it something other than "X"Office? The names are too few and too generic to be a meaningful distinguisher, IMO. It's like how every hobby assembly is <letter>asm. Slapping "free/open/libre" in front of a generic word has limits.

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