Most folks building software at startups and scale-ups should avoid Kubernetes and other premature optimisations. If your company uses Kubernetes, you are likely expending energy on something that doesn't take you towards your mission. You have probably fallen into the trap of premature optimisation.
Please don't take this post to be only aimed against Kubernetes. It is not. I am directing this post at every possible bit of premature optimisation engineers make in the course of building software.