MacBook Air: new midnight color does scuff super easily
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The blue iPad Air 2022 creaks and pops when holding it, the other colours don't.
The blue macbook air attracts fingerprints like a thinkpad and scuffs easily.
Not being facetious here, this is what happens when you have a logistics expert running your company instead of a boneheaded designer that doesn't accept compromises easily.
Cook has great experience optimising the supply chain and costs, and this is what you get, his team probably figured out they could save a hundredth of a cent per laptop by applying a thinner layer of paint on the bodywork.
If only it was just about the cost of paint. I suspect this is really something more sinister --- engineered obsolescence.
A significant portion of the Apple cult mystic is built around status, image --- and let's be honest, pure BS.
What does a devout Apple acolyte with an old, scratched up, obsolete looking laptop do? Of course he buys a new one!
This is legally a much safer way to promote upgrades and boost sales than installing a software update to slow the old one to a crawl. When the latter approach was tried, it cost them half a billion dollars.
https://www.classaction.org/blog/apple-will-pay-up-to-500-mi...
If that's "planned obsolescence", I'm just happy to be downstream of it ;-)
This is not about how it *runs* but rather how it *looks*. They tried altering how some of their older hardware *runs* and were successfully sued for it.
I'm just happy to be downstream of it ;-)
So you'd be ecstatic if they installed a software update on your old laptop that intentionally degraded performance? Lucky for you, they probably won't try this stunt again after getting their hand smacked for it.
Where did he ever say that? The point is as overpriced as Apple is (or may have been, before people point out that some Apple ARM computers are good value), it can be surprisingly durable and reliable. As mentioned you can get an old iPad second-hand for pretty cheap and it still gets updated and works fine.
My best friend is still using the iPhone 6S he bought 7 years ago, only replacing the battery once and received all the latest updates and was running fine (he won't get this year's major release, but it barely adds anything anyway).
Yes Apple is a shitty company, with shitty practice, and has a bunch of braindead fanatics. But some of their products are great, and especially if you look at the second-hand market you can get great value for your money.
I never said he did. Notice the question mark at the end of my line. A question is not an attribution.
He did say he was happy to be downstream of Apple's "planned obsolescence". I simply asked about the kind of "planned obsolescence" that Apple has been successfully sued for.
Paint? These things are anodized aluminum, right?
Blue is probably the worst color for anodized aluminum. If you want an exact shade with perfect consistency between parts on an industrial scale - thousands per week - it is an extreme challenge. I know some folks that run a few factories and supply aluminum parts to widget makers. They'll anodize in any color you want, but charge a ton more for blue in the hopes that nobody will actually ask for it. Yet they have a really large industrial customer that is really demanding and never happy, yet continues to pay and submit new orders - an indication perhaps that they can't find anyone better.
If I was going to guess, I'd say that some supplier has made a breakthrough and Apple thought they would show off with this color, but it turns out that the new process isn't quite as durable as they thought it would be.