Incredibly late? EV are still tiny % of global sales. And compared to what some EV startups want people to think, building good EV isn’t that hard for traditional OEMs, once company commits to it. F150 and MachE are very good EVs.
https://www.iea.org/commentaries/electric-cars-fend-off-supp...
They are missing out on the easy part of the S-curve of adoption, and will have a far far harder time securing key competitive tech and supply chains by entering too late
There are currently ~8 major battery manufacturers, and right now a large bevy of battery startups. But right now is probably the last time in history to enter the market, because you can't just innovate on electrolyte or anode or cathode and enter the market, you have to do it all. And the lead times for development of new products, even in wel established companies with solid pipelines, is around five years.
The US did innovate quite a bit in this space, but political interference and strange political beliefs about batteries, like the physics prevents them from being used in all the ways we are currently using them, has significantly held back the US from leading as much as it could have in this space.
This is I n large part because industry leaders like Ford were so anti-scientifically anti-EV.
We kneecapped our future to let current rentiers, masquerading as gigantic industrialists, collect rent.
Batteries at the core are commodities, where you have laser thin margins and supplier model that is pulling R&D costs from many companies is basically only long term way to go.
Electric part of an EV is easy. It’s a car that’s hard part.
I would argue that might have been true 5 years ago, but now it's proving to be the competitive advantage. Batteries and the materials that produce them are no longer selling at 'Razor thin margins' because the 'Commodity' is extremely constrained. No EV manufacturer can get enough batterys to produce the cars they sell.
But please tell me who has that competitive advantage? Tesla? They’re Panasonic/CATL shop, with negligible amount of in house production.
The rest of an EV is pretty simple. Drivetrain is no longer a really hard component, as electric motors are far more straight forward.
> > It’s a car that’s hard part.
Countries that try to kickstart a new car industry often outsource the drivetrain, as it's the most difficult part to build.
With EVs, batteries are by far the touchiest and most difficult part to build. Companies that outsource battery design, or at a bare minimum are not intimated involved with the batteries for their own packs, will be left behind.