i dont use tiktok, but i see often videos on twitter and youtube with the tiktok logo. Why does youtube want to copy tiktok when it clearly has already lost before it begun. makes them seem such losers
It's no sure thing for youtube, but it's worth trying. Clearly there is a demand.
Also, TikTok can't stay on cruise control. As they inevitably push to monetize, their UX will undoubtedly take a hit. A larger audience means more adversarial actors and trolls which could drive away creators. This has happened to nearly every social network.