I still don't understand how Apple, a lifestyle company, managed to beat Intel at their own game. It must be humiliating for the employees and the execs. I wonder what the morale is inside the company.
Or to paraphrase Papa Steve: the only problem with other tech companies is that they have no taste.
Related note: Intel was in the bidding process for the original iPhone chip and lost to Samsung, partially because Intel's chip was too expensive for their liking. Apple really expects its vendors to be able to take a haircut on unit pricing and make it back up in volume, which isn't exactly Intel's thing. Had Intel met Apple's requirements they may have dissuaded Apple from getting into chip design in the first place.
Calling Apple a lifestyle company kind of diminishes the relentless innovation they’ve demonstrated for decades.
It reminds me how Microsoft, Palm, Nokia, Blackberry dismissed the iPhone in 2007. That didn’t turn out so good for them.
I’m old enough to remember when Intel was an ARM licensee… I’m sure there are some Intel engineers lamenting how all of this could have been different.
Can we call this "the Nokia effect"?
If you meant to refer to the entire computer hardware market, you're wrong by an order of magnitude.
iPhone Revenue 2021: $191.9 billion
Computer Hardware Revenue 2021: $1,129.39 billion
That's why it's a misleading claim.
I didn't expect I would have to elaborate this beyond what I said. My bad.