It’s kind of sad people fall for this. It also has lethal consequences as people assume it can do things it very well can’t (cruise control+ is really what the feature is). It’s a very obvious grift and SEC and FTC regulators have apparently been asleep at the wheel to enforce it. Wouldn’t surprise me if there’s a shareholder lawsuit at some point. Certainly if the stock collapses once someone beats Tesla to level 5.
[1] https://www.motortrend.com/news/new-tesla-models-will-featur...