> On paper, PWAs are the perfect alternative to native apps: only one code base to manage, instant updates that require no approval, and no commissions to pay on in-app purchases.
Ask users, and they’ll never volunteer any of those things as something they’re looking for in an app. They might assent when you explain that commissions mean higher prices, or that updates can help security, and neglect to mention the associated tradeoffs.
But they’ll never just go and name those things themselves.
If you want PWA’s to kill native apps, maybe start by looking at what inspires users to want them (or not), instead of what inspires publishers to want them.