disagree - writing advice has skewed too much towards pg-style "write for a 5th grade reading level" making everything sound plain and bland. while thats an appropriate style for clear communication, sometimes you just want to flex your literary muscles, and English offers so many wonderful ways of self expression that are slowly being lost due to boiled down business writing.
Coda's technical chops are undisputed AND is a well known technical communicator, dont cramp his style, there are few enough of him as it is