So, it's a blog post that announces a paper. Why not just post the link to the paper?
Also, Aaronson's a well-known computer scientist, so this helps establish that the result's both credible and important in the eyes of people who may not (forgive me) all be qualified to judge the paper on its merits.
http://en.wikipedia.org/wiki/Scott_Aaronson
A lot of people might know him from http://www.scottaaronson.com/writings/bignumbers.html, which is the article about that topic.
edit: Okay, rereading this article I recovered an insight that leads to a truer reason Aaronson's worth linking to. It is not that he's a famous professor (he is) so much that he is, in general, a great expositor. Read that big-number article and tell me he's not.