Unfortunately yes. Lots of embedded software development is done by folks without a software background. EE's and electronics technicians dabbling in firmware.
Sure there are also electrical engineers who don't actually know how to program and they indeed dabble in it in a very naive fashion, but you got those people in software developement as well and they are also naive — just in a different way.
For those tiny projects it doesn't matter too much. However it seems with demands for features/time to market we rely more on vendor supplied SDK's so this direct approach is becoming less common.
I do find the EE's to be great at bitbanging though, especially when timing is critical.
>"dabbling"