I would get many of these type leads. The better you are, the more of these you can close. They're not anyone's favorite, but if I have a car we can't sell because it's an ugly color, or weird options configuration, or in general we need to move some cars, I'd play along. I'm just kidding a bit.

In reality, even very desirable cars can have this game played on them. I once sold a car $25k over MSRP, and the customer was thrilled because that was the lowest markup he could find.

When it comes to used cars, finding the lowest price is usually a terrible plan I could go into for longer than a PG blog post.

Bought a car via carwoo back when it was in business. The service let you message dealership salespeople and get quotes back. I met the guy that sold me my car for about 15 seconds total in the entire process.

By far the swiftest and best large product purchasing experience I ever had. I was sad to see them close.