And to the extent that you do care, you can just block the cookies at the browser level. In-page pop ups on every site is about the stupidest way imaginable to implement anti-tracking controls.
The simplest way would be for companies to stop tracking individuals then they wouldn't need to seek cookie consent.
I would say that, getting companies to convince the user that they would be better if they are tracked would be a good feature. Currently,tracking helps the company and hurts the customer, so companies should come up with a reason why tracking is actually good for the customer.
They are following the law in a way that makes it as annoying as possible for the people whom the law protects.