They need to specify that this has to work in an anonymous, per device way (like DNT).
Otherwise, google could claim its current policies are compliant. ("Just log in if you want to be 'anonymous'...")
Otherwise, google could claim its current policies are compliant. ("Just log in if you want to be 'anonymous'...")
The ad industry has had these opt-outs for a while, but you have to set opt-out cookies on about 500 sites, so it's not practical. DNT solves that problem, but the industry won't voluntarily adopt any solution that has any realistic chance of making a difference.
I opted out.
I pressed the trash can button in Firefox Focus.
I reopened the site. It said I was opted in.
Their "disable tracking" button simply does not work.
I'm not enabling cookies so I can opt out and they can just buy my tracking information from some other ad network. There is a reason I disable persistent cookies and want DNT headers to be legally binding.