This instruction is used in some bignum code, for example if you are implementing RSA. Yet AMD implemented it three times faster than Intel.
I'm also fascinated by AMD now making AVX512 worthwhile on consumer devices (where they would until quite recently artificially slow down Intel CPUs that had it), which presumably will lead to widespread adoption where it matters. Intels strategy of turning off AVX512 in the recent consumer devices because their energy efficiency cores don't have it may turn out to be a monumental mistake.