That's one of the reasons entering this market is challenging. 1. So many existing solutions are bad, so people will assume you're also bad. 2. You will be lost in all voices and blogs and ads for these bad products.
But for the point about making it too easy hurts PMF, I think it's not going to have that much of an impact and it's never a bad thing to have your product perform well.
I'm more worried about companies opting to build their own flow because it matches their brand and design. Any thoughts about this?