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Comment by metadat | Hacker News Reader

What a sad sign of desperation from Netflix, being reduced to racing to the bottom. This is copying a (imo gross) Hulu package pricing strategy.

I wonder what the target audience is? i.e. who really wants to save $4/month by getting bombarded with ads? I'd just as soon skip it completely, but I really dislike being subjected to advertisements. I just don't want them in my brain.

Maybe some people enjoy watching 30-40% ads over th course of an hour?

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I used to think the same thing, but I started asking the people I knew who had Hulu accounts, and apparently a lot of them are paying for the ad tier. It's insane to me that people are so accepting of the absolute worst part of watching TV.

What scares me is gen alpha is being raised in an environment where bombardment of advertising is normal and even encouraged in some cases. I can't fathom willingly paying for a streaming service and still getting ads, or at least not blocking them myself at browser or dns level.

I saw someone else here mention something that disturbed me deeply.

Upper class children are going to grow up with premium services that don't serve ads.

Lower class children are going to grow up being bombarded with ads at all times, from all places.

It's going to be interesting to see how that changes things.

Lower class children will become more adept at using ad blockers, or ignoring the screen while an ad is playing

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