I would really like ad blockers to ratchet up this war, blocking cookie banners, "please subscribe to our newsletter", "5% off, get it now", "we need to talk about your adblocker", "subscribe to our newsletter", and all other forms of popover BS. That stuff makes the web suck! I find it so jarring and rude that now I usually just close the page. If books were like this I would probably have never had the attention span to learn anything. But they have a lot of experience boiling frogs and most people just put up with it.