"When your data sits on your computer, it is doing nothing. Perhaps being scanned for malware, or being viewed by yourself or others occasionally. In our cloud, it's actively viewed as a benefit to your organization. So, what can our AI recommend to someone who works with this kind of data? You'll have access to thousands of years of combined business experience through our learning models. You can choose metadata or full data access, and it's opt-in."
For example it could be that there's a passive AI facility that looks through metadata, analyzing workflow, and building on a huge library of business file structures to suggest new ways to organize, tag, and even process existing assets.
It could be that the cloud brings businesses further into tech, not just by enabling WFH flexibility and broader platforming, but the cloud could in fact turn a given business into a tech business, so that hybrids start to form more quickly and enable more effective business-style social contracting. The cloud could tag datasets that seem amenable to developer-oriented leverage for example, posing new questions to businesses in need of new creative ideas or better growth opportunities.
This would be more true, given specific sets of built-in but subtle marketing approaches which may be used to entice corporate or private users at first.
For government it'd be a no-brainer in cases where data is generally more available than data processing facility. For private businesses it'd be a comparative advantage even if they opt for piecemeal access.
Just an idea though. To me it seems silly not to build more positively on the idea that one's data is kept on someone else's system, and play for more obvious reward opportunity in that question of cloud risk.