Even here, both users are short USD, but it is not a "negative sum" system as the users gain some positive value by having the payment processor transfer and secure their funds. If the only metric is how much USD a buyer has left, every visit to the bakery would be a negative sum game.
In the above example, PayPal and Wise are User C. In a permissionless blockchain, User A and B can both also opt to be validators and receive these protocol rewards, so there may not even be a User C that extracts rent on each transaction.