"flies in the face of everything I understand about complex systems" indeed!
Forgive me for this analogy but it's in the news: Imagine if NATO just said one day, "you know what, !@#$ it. We're done managing this complex system. Let's assume Russia doesn't have or won't use nukes and change our entire doctrine overnight. Get ready to deploy everything."
There's a real possibility Elon buys Twitter for billions and runs it straight into the ground because he does not understand complex systems. Or maybe he gambles and is lucky. Or maybe he really does _get it_ and this is all in some absolutely bizarre way, calculated.