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I guess we just disagree on the definition of clickbait. I understand your definition and I see the logic, but with your definition I would say you can't claim clickbait is inherently "bad". If you use my definition, I think you can. shrug Good luck out there. :)

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Did you even read the article? This is 100% clickbait, the article has NOTHING to do with the clickbait title, it's all about how they conserve water.

This title is a perfect example of clickbait: Make you click on something, then talk about something else.

They are talking about how Tucson is dealing with the worst drought in 1200 years, aren't they? What am I missing?

EDIT: someone updated the title, it used to read "The worst drought in 1200 years" - so this whole tangent about clickbait is even more pointless than it was when it started, sorry everyone!

> is dealing with the worst drought in 1200 years, aren't they?

No, that's not what they are talking about. That's mentioned in a single line as a throwaway.

> What am I missing?

They are talking about water conservation that's been ongoing for years, and is not related to any drought.

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