But menstruation itself is a very big taboo in most parts of India. It's a subject only discussed among women for many reasons.
In many traditional Indian families, the women are not allowed to many daily household tasks while menstruating. This includes cooking, cleaning, performing religious rituals, etc. In many cases they aren't allowed to enter certain parts of the home at all.
To me, that belief system has to change, and it is a gender based issue.
I grew with Indian parents and now I have two daughters. The thought of them growing up with these taboos and feelings about their own bodies is something I'm strongly against.