Because our culinary repertoire and tastes are cultural.

People know how to pan fry up some chicken/beef, this their fake analogs too, but not how to make saag paneer curry. Or some pan fried chicken is what they crave while they’ve never had these foods you consider superior.

Our relationship with food is very weird and delicate. It’s more of an identity trait than a rational choice we make daily. We like our comforts.