Tell HN: ChatGPT is great for copywriting

6 pointsushakov3 comments

https://imgur.com/An0Cz8m

I'm impressed

here's my second try with added details and as a NYT-styled article: https://imgur.com/a/3iVZzKf

It is impressive what it can do, yes. I couldn't tell that output from an average human work. But the copy is poor - much in line with a typical by-the-numbers release note. It is a verbose enumeration of capabilities with the cheap adjectives that you see elsewhere. It has no pace, no story, no punch. No personality. People doesn't read these things and come out all convinced.

A copy is 2 paragraphs. It is your one chance to distill thousands of hours of work on you product down to a 5 seconds pitch: all the time that the visitors will concede you to decide yay/nay.

I wouldn't want to outsource that to a machine. It is too important.

I think one could outsource (iterate with the bot on) content brainstorming and developing briefs and then give the briefs to a human writer.

Completely agree: https://medium.com/@SuzGupta/how-to-use-chatgpts-ai-chatbot-...

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