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Thanks for sharing this, it will be my canonical resource on the topic. (also, it brings me joy that someone obsessed enough to make such an informative and lengthy compilation of pure ideas; a service to the community!).

Number one rule to be is that it should be universally unique and easy to search for, especially if it’s frequently searched for on Google. Being universally unique might mean if the primary name (company, app, etc) is combined with the thing name (product, variable, etc) it is unique.

This is really interesting, thanks!