Why do people go to YouTube? To be entertained, or to learn something.
The more videos you watch, isn’t that a strong signal that the user’s needs are served better?
The more videos you watch, isn’t that a strong signal that the user’s needs are served better?
Situations where the simplistic PM dashboard metrics model breaks down:
- Users watch more videos than they want because they can’t find the right ones (maybe because the dislike button was reviewed)
- The user went to complete a task, then got distracted by a bad recommendation
- The user has a gambling addiction and is being served ads for gambling content.
- The user went to learn something but was served highly engaging but false content
Viewership is one signal among many.
Drives me nuts.