Here in South Africa, single glazed is still a thing. I've been replacing all my windows with double glazing. I considered triple but that makes them very heavy and expensive. Benefits are both in hot summer and in the relatively cold winter.
Not everyone is bothered by this though, but I think a house should have at least 21C in winter.
Discussion should focus on energy budgets or total energy use, but that may be hard to conceptualize for the average Sven.
Thankfully two or three years ago, we signed up for amber.com.au which will give you real time pricing and alerts so we can be thoughtful about usage in peak demand.
I've been tracking usage via their API for ~two years
https://flatgithub.com/dalanmiller/electricity?filename=3121...