Of course, this is in the US.
Impossible doesn't sell its products in Europe (or none of the good ones anyway).
Here we have things like Burger King UK which has a more or less 50/50 plant based/meat split on its major products advertised in store.
Or McDonald's that has a dedicated menu of 100% Vegan options: https://www.mcdonalds.com/gb/en-gb/menu/vegan.html