Ask HN: What books an Entrepreneur should read?

10 points·sathishmanohar··6 comments

This topic is purposely too general. Because, I don't want to miss out books like "Guerrilla Marketing", which gave an overview of marketing in 3 days for me. There were books about Behavioral economics I finished, which were so helpful, eventhough it doesn't have immediate effect on my business.

So, the general question is, what books were useful to you in building your business.

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In no particular order:

The Art of the Start - Guy Kawasaki

The Four Steps to the Epiphany - Steve Blank

The Lean Startup - Eric Ries

Blue Ocean Strategy - W. Chan Kim and Renee Mauborgne

Crossing the Chasm - Geoffrey Moore

The 22 Immutable Laws of Marketing - Al Ries & Jack Trout

Positioning - Al Ries & Jack Trout

Repositioning - Jack Trout (with Steve Rivkin)

Differentiate or Die - Jack Trout (with Steve Rivkin)

I don't think there is an specific list that fits all entrepreneurs, but this is the list that has helped me a lot on getting things up and running:

* The Lean Startup

* Start Small, Stay Small: A Developer's Guide to Launching a Startup.

* Startup@Cloud: 33 tips for running your company using cloud-based software.

http://hustletips.tumblr.com - Not a book, but sound advice and a quick read.

The Magic of Thinking Big - Dr. David J. Schwartz

I would also add:

Rework

It's not how good you are, it's how good you want to be

Thank You Economy

The Personal MBA: Master the Art of Business - Josh Kaufman

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