Monitor to become the first national newspaper to ditch daily print edition for website
csmonitor.com
csmonitor.com
If you were running the New York Times, what would you do?
Shut off the print edition right now. You’ve got to play offense. You’ve got to do what Intel did in ’85 when it was getting killed by the Japanese in memory chips, which was its dominant business. And it famously killed the business--shut it off and focused on its much smaller business, microprocessors, because that was going to be the market of the future. And the minute Intel got out of playing defense and into playing offense, its future was secure. The newspaper companies have to do exactly the same thing.The financial markets have discounted forward to the terminal conclusion for newspapers, which is basically bankruptcy. So at this point, if you’re one of these major newspapers and you shut off the printing press, your stock price would probably go up, despite the fact that you would lose 90 percent of your revenue. Then you play offense. And guess what? You’re an internet company.
However, what you need to notice is that even the more complex periodicals are also moving online. Newsweek, the WSJ itself, the New York Times, and so on and so forth. I think it truly is just a matter of time before even these move to a totally online system. No more Time Magazine delivered every day to your mailbox, instead its in your inbox.
Newspapers are feeling inadequate compared to the Internet at large so they're starting to churn out more and more "this just happened" news. Unfortunately, "this just happened" news is an easy-to-find commodity, so the strategy is doomed, IMHO.
I think newspapers should cancel their AP subscriptions and change their print editions almost entirely to what they call 'enterprise journalism' (answering the why's), and their online editions to local in-depth analysis. I'm not sure I would bother with breaking news at all, to be frank. There are too many other channels for that.
In short, I would leave the "this just happened" alone and focus on being the local Economist (which I've been saying before I ever read timtrueman's comment, which I completely agree with).
Not really. It's a little more complex, as I've learned.
* Early 2000's: Newspaper uses soon to be outdated technologies and eyeballs strategy. * Mid 2000's: Housing boom allows newspaper to rake in cash and hire lots of help. * 2007: Housing crash kills your advertising revenue, exposes bloat and deteriorating revenue in classifieds. * 2007-2008: Unless you're the NYTimes, your 10-year-old CMS/publishing platform offers you almost no way to innovate. * 2008: You throw yourself into the online world as much as possible, but you aren't sure if you can afford to invest in your long-term future (MUST. MAKE. MONEY. NOW.). * 2008-2009: Massive uncertainty and an identity crisis of great proportions.
I think it will be a while before non-PC devices are the primary way people get their electronic news (at least five years).
The runaway success of the iPhone should open the way for handheld internet readers to become a part of everyday life for more than just gadget geeks.