From what I'm seeing they're seeking monetary fines against Google for this, and at their scale that's hardly a deterrent. It always works out to be a fraction of what they'd actually have to pay if they hadn't pulled whatever bullshit got them fined, and in the end won't impact them or their bottom line in the slightest. Until the fines are high enough to actually deter them, or they start pressing criminal charges for shit like this, nothing gonna change with these huge megacorps.