What a weird perspective. EV _startups_ are losing their luster, but they don't even mention the fact that total EV sales are rising and it's largely due to legacy players like Ford, Chevy, Kia, Hyundai releasing the first plausible competitors to Tesla. The EV startup market was always considered a long shot. Nobody expected even Tesla to be able to stay competitive once the big players got into the game. It took longer than expected, but it's happening now. They left a big enough opening for Tesla to reach a degree of scale, but I'd bet against anyone else disrupting this market in the next 10 years. Why put your name on a year long waitlist for a Rivian when you can buy a Ford now?