The FTC wants to ban tough-to-cancel subscriptions
theverge.com
theverge.com
I told them if you don't cancel it effective right now I am posting this dishonest predatory practice on every social media and review site in town, as well as telling all of my friends I met in here what you are doing, and asking them to please quit in protest. I'll also be doing a credit card chargeback, and a small claims court case to recover the time it takes me to deal with all of this. I will also take action to recover my back membership fees, because they repeatedly failed to maintain equipment in a usable condition, so I didn't get what I paid for. They did concede, and canceled it immediately.
May this email serve as your notice to revoke the ACH/Bank Access/Debit Card authorizations of both the below primary bank account and debit card, from [company] effective today, [date]
[Bank Name] Checking Account x** Savings Account x** and Debit Card x**
Additionally, I am revoking withdrawal authorizations from any other accounts associated with my personal information, listed below
name: DOB: phone #: email:
I am also revoking your further access to my banking accounts and have already removed your authorization with the Bank directly.
THIS REVOCATION APPLIES FOR THE NEXT PAYMENT DUE DATE AND ALL FUTURE DUE DATES.
Kindly, I ask that your response to this email shall be confirmation of receipt and you agree it is at least 3 business days prior to any scheduled repayments or membership fee deduction.
Note that in accordance with 12 CFR Part 1005.10(c) (Regulation E) you MUST HALT PAYMENT.
FAIL TO COMPLY and I will submit a report to the Bureau of Consumer Financial Protection. Additionally, you will be responsible for any fees, including overdraft fees, incurred as a result of your failure to halt payment
It's gotten better, but on more than one occasion I've had to argue with my bank to honor my request to block the charges. I've had tellers say "Well, if you have a subscription with them, this needs to be allowed". No. As you say - my bank's obligation is to honor my account wishes, not be an arbiter of my agreements with third parties.
Better to use something like a Privacy card in the first place so you can revoke it on your own terms.
Nothing in the protocol, but many individual banks have their own in-house ways of failing the pull.
Not saying this answer isn't the way to do it, but it's not without additional collateral damage in some cases.
Even if it doesn't impact other companies, the company in question may refuse to do business with you in the future (which may or may not be of concern).
Can you expand on what you mean by this?
My banks don't offer me some way to revoke authorization from the bank's website. Does this mean calling customer service and giving them a business name to disallow future ach debits from?
What do you do if they tell you no one got this email?
But more realistically, at that point you've already filed a claim with the CFPB so who cares what they say? It will get settled one way or the other.
No, they'll just send it to collections, and now your credit is dinged for seven years because unless they violated their contract with you, you're still liable for the charges.
If you are intending to pay cash for everything, you don't even need a credit score. No one cares about who you are or what you did when you walk in the door with a bag of cash in each hand.
Anyone actually have a credit report with an unpaid gym membership in the report?
I had an experience like that last year. I was cancelling my broadband in UK with Virgin, and got a £280 disconnection fee. The person who informed me said I will have to pay it in my final bill. Then over a month later I got a call from someone who's task was to see if I need a new connection where I was going. I said no, I was leaving the country. He asked if there was anything else he could do for me. I said, "you could cancel that huge penalty fee I got.." And he was just like "Sure, no problem, done."
What does "disconnecting" a customer involve, anyway? I recall having to return equipment or face a penalty to cover costs (high, but still somewhat understandable), but I have never had to pay to get off a broadband contract.
[1] https://www.virginmedia.com/legal/fibre-optic-services-terms...
The leadership of any company that does anything like this should be very consciously aware that they're mediocre leftovers of the professional world. Real leaders of real companies don't have to be predatory. It is a screaming confession of incompetence.
There's a certain toxic element of business culture that preaches dominance as a virtuous thing, ether overtly, or through dubious terminology/beliefs in ideas like "alpha males." It argues that if you aren't dominating someone, then they necessarily must be dominating you in this interaction.
It is an extremely reductionistic view that has trickled down into certain parts of Weird Internet, too.
It's a bit like the toothpaste consultant story.
I dont think it works as your described. Amazon is plenty predatory.
What happens is a company tries to see what it can get away with. If they don't get in legal trouble, and customers don't abandon them in droves, then other companies start doing the same. It becomes industry standard.
"Hey dad, what did you do at work today?"
"I worked with some lawyers to make an indecipherable contract so that we can extract extra money for a service someone doesn't want."
I guess the answer is some mix of "make the org structure so complex that everyone can feel innocent because no one person is pulling the trigger" (I don't buy it, that just means incompetent managers) plus a heaping scoop of cognitive dissonance.
First, they tried to tell me I had to go back to the location I had originally signed up at in order to cancel. No phone cancellation options or anything. I guess if I had moved more than a few miles away, I'd be out of luck.
After some fighting, the closer location let me fill out a paper cancellation form. The cancellation form had a very clear section that showed "paid in full" and "$0 remaining due." Despite this, I got a bill a month later for my "final month." I refused to pay it, obviously. They harassed me, calling me daily. Only once I posted a poor review online did someone finally decide the $50 (or whatever it was) wasn't worth it.
They gym itself was a fine gym, but these billing practices are scummy scummy scummy. I refuse to sign up for any other gym (except maybe a local rec center) until there's more legislation to protect my consumer rights. The cancellation nonsense isn't worth my time.
Maybe you would since it's a local gym, but if it's a national chain credit card companies won't even let you initiate the chargeback whatsoever.
I had to go so far as to completely cancel my Amex account to get Lifestyle Fitness to stop billing me. American Express utterly refused to either chargeback, or deny future billings. To the point a new card number issued didn't even fix it. I was quite happy to sign a waiver that I'd take all liability.
This was after moving states, calling to cancel, and them saying I needed to fly in to cancel in person. Outright scam that the banks help enable.
I think first logical step is to legislate banks from enabling this. That should cover most of the problem without a wide ranging laws.
I think these kind of predatory cancellation things must be in part a generational thing, and these policies are so old they haven't responded to the times. Older people I know seem to expect it or be okay with it, but millenials and younger will tend to be outraged and refuse to do business with them on principle. America Online, Sirius XM, etc. were able to retain some customers by making it hard to quit, but I think turned away far more without realizing it.
In any case, predatory/scammy practices are bad no matter what the ownership structure is. Being small and local doesn't excuse you from abusive behavior.
There are four general types of corporations in the United States: a sole proprietorship, a Limited Liability Company (LLC), an S-Corporation (S-Corp), and a C-Corporation (C-Corp).
People who whine about corporations fail to realize that 99% of the businesses they deal with everyday are incorporated entities under the law. Your pizza shop, tanning salon, dentist, ice cream shop, sandwich truck...
A business entity can be a good or bad actor. Their legal status as a corporation does not mean they are automatically bad, regardless of the size or public/private status. Their actions and policies define them as either good or bad.
Words have meaning and they should be used appropriately.
The best part of this is that when you decide you are done, you simply do nothing and its all over. Sure, you will get some marketing text spam for a few weeks but that's about it.
I joined a small private gym that works on a monthly prepaid membership. Just pay for the month in advance, and you have access. Don’t pay? No access, no pressure, no worries. Leave for months at a time and come come back with no hassle.
them: "Sorry, there's nothing I can do, I simply can't help you!"
customer: "I'll be really annoying."
them: "I figured out how to help you!"
Then Covid hit, classes got cancelled; we still had to pay until end of September. This fine print is totally insane.
Isn't charging people for things you don't give them supposed to be one of those things that are illegal no matter what any contracts say?
I think another aspect of this problem is that credit cards don’t just let you mark a transaction as “don’t allow any more of these.” Of course that probably wouldn’t solve the problem. The gyms would probably just continue charging you and eventually send you to debt collection.
Ironically, they do almost all support this, you can mark any merchant as non-future-billable and prevent all future charges from a given merchant. Unfortunately, you have to call in and ask a phone rep to do it for you, most cards don't let you set this yourself.
They use some simple ML to figure out which are you recurring payments, place them in a separate folder for you to keep tabs on and allow you to unilaterally stop any “future payments like that”.
I mean on top of tech like virtual cards and chargebacks with a few clicks.
It seems so simple to implement I have no idea how its not a standard feature for banks these days.
They finally agreed to cancel remotely.
The entire system is quite abusive. You may try experimenting with "I don't give a shit", assuming your other ducks are in order. I have found it to be therapeutic.
- Companies need to choose at least one channel to work 24 hours a day seven days a week. - The consumer can only be transferred from an attendant once. - If the call drops, the attendant must return the call and complete the service, without the customer having to repeat everything again. - Phone calls with human service must be available for at least eight hours a day.
I'm a particular fan of the "mirror" concept, where cancelations/returna should work in the same channels and be as easy as the purchases/subscriptions.
Consumer laws here are surprisingly good in my opinion and I am also surprised on how little lobby power consumers have in developed countries, to be treated like they are, with all the black hat tactics companies throw at them.
One law I really liked was the "right to regret", meaning you can cancel a wide array of contracts within 7 days. For example, when booking a hotel online, no matter the hotel's cancellation policies, you can cancel a reservation within 7 days of making it.
They're called things like: "cooling-off law", "buyers remorse law", or "right to cancel"
Some examples: https://cal.lawsoup.org/legal-guides/consumer/contract-cance...
All of this while reporting record profits, trying to pr spin this, and throwing more money than lost with compliance at lobbyists who will lie and financially influence to the legislators.
Most recently:
The issue with their charging ports being changed frequently and being non standard. They even tried to abuse the USBC standard just so they could get their charing cable lock in.
lol, exactly like the mail-order CD club I signed up for back in high school.
The apple subscription generate a lot more support requests because a lot of customers are confused on how to stop the in app subscription. Unfortunately, the company can't stop the subscription, it can only be done by the customer through the app store, so instead of just being able to cancel it for confused customers who request it, they have to guide them to cancel it on their side which is a lot of work.
Charges come through as "Apple" (or some variation) without indicating what the purchase was for. They also roll charges together so they're not hitting your bank account multiple times in a short period.
It's not a lot of work to go into your apple account and compare the invoices to your bank account to see what the charge was _actually_ for, but it was a pain in the rear when our credit card was stolen and used by the thief to Nickle and Dime us for 5-10 dollars here and there over the course of 6 months.
It seems to be done for privacy reasons, but I don't agree with how they handle it. I should be able to see all charges going to my Apple account credit card no matter which sub-account originated them.
Especially since the app was terrible and the reviews were full of people who were similarly charged and unhappy.
Shame on the "startup", and absolutely disgusting that we as a civilized country allow scams targeted towards a vulnerable population to happen quite legally.
The truly dreadful part is that this is precisely the kind of thing that people with depression, ADHD, and a host of other psychological conditions are unable to deal with.
I was in a similar situation and extremely irate at first when they said refunds were not an option, but fortunately it appeared to be an issue with their automated scheduling system. Once talking to an agent they were able to link me to a provider that same day.
On the whole, it's actually been a pretty good experience over the last year. Trying to get similar counseling/medication locally was an absolute nightmare at the time... with Cerebral, everything happened super fast and the counseling I got seemed on point (ADHD/insomnia). They quickly pause/resume for when I'm out of the country traveling, no unapproved charges so far.
"Who must comply with HIPAA": https://www.hhs.gov/hipaa/for-professionals/faq/190/who-must...
"Is a software vendor a business associate of a covered entity": https://www.hhs.gov/hipaa/for-professionals/faq/256/is-softw...
For example, the GoodRX [0] and BetterHelp [1] settlements were both due to alleged violations of the FTC Act and Health Breach Notification Rule, rather than a violation of HIPAA.
[0] https://www.hipaajournal.com/court-approves-ftc-settlement-g...
[1] https://www.hipaajournal.com/betterhelp-settlement-ftc-healt...
I remember distinctly because when I _first_ signed up, it wasn't an option. A year or two later they emailed something about "Look how cool we are, you can cancel with just a few clicks now!" as if it was something to be proud of, rather than just them finally using consumer-friendly practices.
Nonsense. Send your registered mail online with la poste. It has the same legal value. I'm not saying that requiring registered mail isn't shitty, but letting this go to debt collection is making things difficult for yourself with no good reason.
And by the way, a law has been enacted that will force business to offer online cancellation starting June 1st: https://www.tomsguide.fr/fin-des-lettres-recommandees-pour-r...
Years later my wife and I signed up for the same gym. She was later able to cancel by talking to someone in charge and crying about it.
just change it to a virtual card and then give the virtual card a budget of $1 and/or let it expire. or get a prepaid debit card with $1 left on it.
while I had no problem signing up online, you can only cancel your membership in person at your "home" location, or by sending them a certified mail letter formally request cancellation (which I have tried and failed apparently because I never heard back)
I now live on the other side of the country, so it feels ridiculous to spend money on a flight ticket just to cancel a gym membership
worse, Planet Fitness requires you provide bank account/routing number for payment, so there is no way to cancel payment unless I switch bank accounts
After a while, PF will drop their auto-charge because they won't want to deal with the rejected payment requests.
I hope I'm correct about this and I hope it helps!
Try small claims court in _your_ jurisdiction. You can then present this in evidence.
And if you do, they will keep your membership active (for years) before reporting debt to the credit agencies.
They also let me use a credit card for payments too.
Bank accounts don't need to be some terminal relationship. If they don't treat you right, leave.
edit: It was Workout Anytime
Never, ever, allow pre-authorized payments out of a bank account. At most, from a credit card. Use a throwaway credit card number if you have that available.
Never share your banking information other than credit card numbers with any vendor.
Whenever signing up to pre-authorized payments is optional, make sure it's easy to revoke before getting into it.
I only do such a thing for my cell plan, which is a monthly pre-paid thing. I can go in there and revoke it at any time. If you have it set on automatic, you get some benefits, like more gigabytes.
If post-dated cheques are an option, that's not a bad way to go. Young people should learn how to write checks. (I'm using both spellings cheque and check here on purpose.)
I pay condo management fees via post-dated cheques. I write them around half a year in advance or so. They cannot cash a cheque before the date written on it. You can ask for unused cheques back: they are physical tokens, using copies of which would be fraud.
Tip: if you're under forty, ask a baby boomer in your family for a run down on cheque writing and cashing.
Man, I hate to be [citation needed] Guy, but I don’t think that’s true. A quick search only gives me this:
https://www.nerdwallet.com/article/banking/postdated-check
I’d doubly-check that before relying on it.
It's kind of like stale dated checks; the bank doesn't have to pay a check that's more than six months old; but you can't rely on it, the bank can pay that check and if they do, it will come out of your account; the bank has no duty to you to not pay stale dated checks.
Here, I'm reasonably confident that banks will not cash a cheque before the date on it, other than if it slips through by clerical error.
My government recommends this:
https://www.canada.ca/en/financial-consumer-agency/services/...
They don't say it can never happen, but if a post-dated cheque is prematurely cashed, it's a problem, and you can complain about it to have the payment reversed. You should complain before the date on the cheque (after which it is more or less moot).
This is different from digital-native payment systems like PayPal which do have (albeit also riddled with dark patterns) a way for you to de-authorize recurring bills from a vendor, at which point they need to wait for you to initiate a payment instead.
There are numerous flags you can put on a transaction to hint things like "This is a recurring charge." "This is a merchant initiated charge." "This was placed with a card that the merchant recorded as part of transaction 123456789". Much of this is used from a fraud-management perspective (for example, a recurring transaction usually won't have a CVV or 3-D Secure information because the customer is not involved in the transaction flow), not to control recurring behaviour.
However, it's not a singular entity-- each individual payment is still a free-standing operation and could usually succeed without any of those flags.
Some countries have stronger requirements. India seems forward looking, where there are specific regulations to tie installments to an explicit confirmation on a per-installment basis.
Therefore you need to use a throwaway or cancel the card.
I got a card from X1 and am using it solely for my recurring services, since you can create unlimited virtual numbers and put price caps/age limits on them.
This article headline is a bit misleading, as the FTC is not looking to ban the subscriptions themselves. Rather, they would like to implement a rule that requires servicers that provide subscriptions to make it as easy to cancel as it is to enroll, rather than the current jumbling mess that is trying to cancel something like a gym, Amazon, news, cable, or other subscription where servicers try to maintain retention by putting in a ridiculous number of hoops to jump through to cancel.
It should be simple to make it the law that people must affirmatively re-subscribe every 12 months, contracts saying otherwise are invalid, and charging someone for an expired subscription entitles them to twice the money back + $1000 (to make it worthwhile to fight illegal charges).
In German: https://www.verbraucherzentrale.de/wissen/vertraege-reklamat...
Why does my bank want me to write them some letter and create a case which they may or maynot look into.
Merely changing the card number wont work because bank updates vendors with the new card. I've asked but they they have to update vendors, i don't understand why though.
No, but there may be a contractual agreement between you and a provider where you have promised to pay for a service, and merely 'not paying' is not sufficient to cancel that. This makes far more sense in a non-digital world though, where you might pay for expensive services after the fact, rather than in advance.
In practice, most digital services will happily cancel themselves if you do just block upfront transactions. Many modern financial services/neobanks I've used have some kind of built-in functionality for this, even paypal has a page where you can manage & cancel all current subscriptions directly, blocking all future payments: https://www.paypal.com/myaccount/autopay/.
> Merely changing the card number wont work because bank updates vendors with the new card. I've asked but they they have to update vendors, i don't understand why though.
I believe it's because the 'card details' part is effectively a fiction for e-commerce. When you subscribe, the payment provider uses your card details to get a persistent token, which they can use to authorize future payments, and then they throw away the card details entirely. They just use the token alone to authorize future charges.
That token is somewhat independent of the specific card, by design, as unlike card details this means it can't really be stolen or leaked (it's only authorized for certain purchases from that one vendor) and it means all your normal ongoing payments don't break in the common case where you _do_ want payments to continue when your card is replaced. Bits About Money has some more background on this here: https://www.bitsaboutmoney.com/archive/improving-cards-under...
Yes i understand my obligation to the vendor but why is the bank enforcing that ?
Do they? My bank recently decided to send me a new CC for no clear reason (old one had like two years left to expiry) and without my asking for it, and it's been a huge pain in the ass because seemingly nothing updated automatically.
They update vendors because most people who get a replacement card with a new number have way more subscriptions that they want to keep going than they have subscriptions that they want to drop but for which the procedure for cancelling was too complicated to time consumers.
I wish my bank had to do that. It would make my life a whole lot easier sometimes.
If I can sign up on the web site, I should be able to cancel with just as many clicks.
Fun fact! Websites actually have to support this for their California subscribers. If a website is refusing to let you do so, it's not that they haven't implemented it, it's just that they want to screw you. As a corollary, a lot of websites get a lot easier to cancel if you change your billing address to somewhere in CA.
When "online cancel" finally rolled out we were all so excited there was a party with a sheetcake that had the cancellation landing page printed on it. We'd rather have users trust us than use dark patterns to "trap" them into a subscription.
If the rep you talk to won’t do it, hang up and call again.
I tried doing the chat to cancel. I said multiple times that we wanted to cancel and the person (presumably a person following a script, although they certainly seemed robotic) just kept ignoring that. Eventually I said I'm cancelling, if you charge us, I'll charge it back and took a screenshot of that.
When they charged me, I charged it back. No need for the screenshot, which was mildly disappointing because this was one time where I felt I had proof that I tried to cancel.
We'll never subscribe to The Economist again. If you make it this difficult to leave, better not to start.
PS - During the process I was offered like 60% off if I kept the subscription.
Honestly, I prefer it to their own apps, and the price + cancellation policy is WAY better.
I read a story recently about Planet Fitness (IIRC). They realized that certain equipment was popular (eg free weights, racks) so they could remove that equipment and people stopped showing up but a good portion of them kept their membership. So the number of members per location is extraordinarily high. This is incredibly profitable.
I, for one, just hate all this adversarial bullshit you have to deal with on a daily basis. I don't want to fight to cancel something. It's one reason I don't pay for some publications that do good reporting because canceling those is notoriously difficult. So instead they get nothing for me but of course they've done the math and the people who don't cancel make them more money than people who don't join because of this.
Another thing: automatic price rises. Cable is the worst for this. You can go through a dance of cancelling to get a lower rate. If you don't your $60 FIOS bill will turn into $150 in a few years without intervention.
I'm so tired of the constantly nickle and diming.
My mom recently told me they tried to book their week at the timeshare and were told they would have to pay $1,000 to do so. Because it's a premium week or whatever bullshit. It's absolutely insane this predatory company is allowed to continue. I'm going to be forced to deal with this fucking thing when he dies. That's the truly insane thing. It's treated as property, but it's not. It's a fucking subscription that you can't cancel. Ever. You own nothing.
Would love to see Westgate tell the state of Massachusetts that they are the legal owners of this timeshare, and owe for annual repairs.
Link to the Last Week Tonight video: https://youtu.be/Bd2bbHoVQSM
This is actually a very smart and simple rule and I love the reciprocity of it---if it takes a click to sign up it must take no more than a click to cancel; if you want to require months of advanced notice to cancel, then you also have to wait just as many months before charging when someone signs up. Tit-for-tat.
Seems like fair game.
The US should really catch up to banning this consumer-hostility.
“Click to subscribe, call to cancel” is illegal, FTC says - https://news.ycombinator.com/item?id=29250063 - Nov 2021 (860 comments)
You can open another checking account at your bank easily, online. I use that for my book expenses and (cough) royalties. Close the account after notifying the gym in writing that you're canceling, and voila they can't charge you anymore.
(that's if the gym draws from your bank account and not by charging a credit card. You could also tell the bank to reject charges from the gym, if that works.)
You are free. But you are only free to sell your labor.
Tough-to-cancel subscriptions actually make it harder for small businesses to succeed because potential customers like me are reluctant to sign up for subscriptions thanks to a few bad apples polluting the market.
I have been frequenting gyms since 1998 and I don't think I have ever heard of anyone actually signing a contract with a gym and letting them charge his card. That is just not a part of the local gym culture, most gyms probably don't even have the necessary logistical structure in place to handle such contracts with repeated charges.
I think it's a bank regulation now that all recurring charges must include a phone number for cancellations and inquiries, but of course that's like saying all spam needs an unsubscribe link.
Why don't we have a system where we can, by default, give out highly restricted payment credentials? Yeah, you CAN get a virtual card IF your bank offers or you go through a third party and set it all up as a bunch of extra hoops...
I keep thinking about joining a gym, there seem to be six within a 5km radius, but I think the best choice might be to go to the Senior Centre 15km away because I figure the city government that runs it has no motive to roach-motel my bank account.
This, especially with things like consumer protection law, relies on people seeking enforcement when they are violated.
If you stop paying your rent, you still owe your landlord. If your cancel credit card for autopay electric bill, you still owe the electric company. Both of those will cancel but you still need to pay them back.
I legit had to drive back to this gym in New Jersey to sign a form to "cancel" my membership. They would not accept a phone call, email, not even a signed letter stating my intent to cancel, even after I explained to them I had moved hours away. Ridiculous.
He did let me cancel, on the condition that I acknowledged it was because a he is a good christian man.
I'm not making this up.
Source: https://www-baden--wuerttemberg-de.translate.goog/de/service...
On the flip side, as a consumer, doing something like automatically pausing a subscription if it's not actively being used would make me think highly of your company
I’ve been burned a lot of times in the past by businesses that make it extremely hard to cancel, and cracking down on this kind of behavior seems like a no brainer to me personally.
https://www.reuters.com/article/us-apple-lawsuit/apple-to-se...
I'm not sure whether to thank biden or anyone-but-trump or something else - but whoever is responsible, *THANK YOU*.
"(2) The Commission is hereby empowered and directed to prevent persons, partnerships, or corporations, except banks, savings and loan institutions described in section 57a(f)(3) of this title, Federal credit unions described in section 57a(f)(4) of this title, common carriers subject to the Acts to regulate commerce, air carriers and foreign air carriers subject to part A of subtitle VII of title 49, and persons, partnerships, or corporations insofar as they are subject to the Packers and Stockyards Act, 1921, as amended [7 U.S.C. 181 et seq.], except as provided in section 406(b) of said Act [7 U.S.C. 227(b)], from using unfair methods of competition in or affecting commerce and unfair or deceptive acts or practices in or affecting commerce."
Congress has the authority because the Constitution grants them the power to regulate interstate commerce.
The Constitution is the root of all authority in the US.
Khan knows how to stay clear of politically intense scenarios. She also has not gone against Amazon which was the entire thesis of her paper. Assigning Khan into this position forced Amazon to cozy up to politicians, and keep funding them in some shape or form. This was a net gain for both parties. This was a net gain for politics.
Online signup -> online cancel.
Hated to resort to that, but have no regrets about pissing off the CEO, CFO and any one else I called at home - and this was not a small company.
As tough to cancel as some gym memberships are, they at least usually spell out their precise cancellation procedure as a part of a contract and have multiple ways to get in touch with some human to deal with a situation. And there's always some path to cancel the service (even if it's annoying by design and has you jumping through multiple hoops). And with these gyms, as a last resort you at least have a chargeback as a fairly realistic option with no consequences to your life.
What I'd like to see investigated in this vein is Silicon Valley companies who provide no human customer service. Your only recourse in the event of a flawed transaction is either suck it up and take the loss, or do a chargeback and risk having your entire digital life destroyed as they retaliate against you by locking up your account. What these companies do to people daily is criminal on a level that the worst gym can't even fathom.
Why do they even get to dictate how you cancel? You should just be able to send them a letter, an email, go in and inform them, etc. What purpose does it serve for society for companies themselves to be able decide to ignore your cancellation requests unless they follow a specific procedure?