If you don't know anyone who thinks about everyday purchases like this then you're in a social bubble. This is a normal concern for a lot of people.
Jeff Bezos was interviewed in Pay Pal days after making many millions, and as they drove across the GGB, was asked why he was still driving his beat up honda - he said "Why, just because I have some money? Its still a good car!"
FF 2020: Jeff Bezos builds worlds most expensive yacht, and is having a municiple bridge dismantled so it can pass through, and local residents want to throw eggs at it as it passes by!
As someone from the country you're referring to: this is an internet meme... The bridge that was dismantled is meant to be dismantled for such a thing.
Jeff Bezos did not and also cannot order bridges to be dismantled.