They’re working at a company where the goal isn’t to make good content. They were effectively there as a means to churn out stuff. It’s why their boss is making them use AI prompts to get content out as quickly as possible.
It doesn’t even matter how good the diffusion results is for that segment. It’s really just about having some representative visual as soon as possible
There’s no current model that makes acceptable 3D content for games, and cohesion isn’t good enough for 2D art for anything except visual novels. They can certainly act as a base but this persons post makes it sound like they’re barely adding anything on top.
So yes, they’re a shop that’s churning out content to make a buck as quickly as possible.
If it wasn’t generative art that replaces this person, it would be someone who could do things even slightly faster or cheaper, even if the quality was worse.
This is the most vulnerable part of society to any form of automation. The level where they’re effectively an operator.
This person would be miserable in this place regardless of AI because their boss doesn’t value them or the work. They would have a more fulfilling career in another studio, where generative art may still be used, but as a tool not a factory to generate things to rush out the door.