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I feel bad for people reluctant to embrace the tech. It feels like refusing to adopt email, the web, mobile apps, and so on. Why not use it to your advantage?

Truth is, it's going to become a must for many companies very soon, or they'll be unable to compete. Maybe there will be some niches where human artists thrive, but it's uncertain at this stage.

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I didn't interpret their article as reluctance to embrace technology. They understandably liked 3d modeling using the current tools and was able to make a living doing something fun. It's a rare occurrence and sadly innovations in technology took away the joyful part of their job. If it was not a tech innovation removing the joy from their job they would probably still be upset about it.

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