I love hating on how bad the modern search experience is -- SEO spam has ruined everything.

But I'm a little confused by the exact wording of this post. Google's Bard is in competition with GPT, isn't it? Is it not? Was there a news item I missed about this?

I don't use Google often enough to have a strong sense of what might be different and what remains the same, but I've just run a couple of searches and don't notice any drastic interface changes?

This is not a complaint -- I just really want to know the new reasons to complain about Google!