I am talking about what google outputs for a word. If you think about it Gooogle makes the battle for the meaning of a word more brutal than ever, as people look for words without context. If we were living in the old world this news would be insane, because whenever you would mention monster (the energy drink) or monsters (the game, at the game shop), the meaning would be clear by context.

In todays world there is no context, so i think Monster (the energy drink) is not being as irrational as it would seem by the tone of this news item