Tesla is absolutely a premium brand, the cheapest vehicle Tesla offers is a base model 3 for $42,000. Where as a Nissan leaf starts at $28,000. Nissan actually understands how to build a widely affordable consumer model. Tesla only knows how to build “premium” vehicles with poor build quality and an autopilot that can’t stop running into fire trucks.
I was close to ordering a Rivian until I saw Ford dumped their ownership of the brand a few months back. I highly doubt they have the ability to scale and turn profitable without a major, driven backer like Ford or Elon. Which is a shame because the vehicles look beautiful.
1. Excellent but north of $100K
2. Tesla
3. Solid EVs that are reasonably priced, but the wait list is > a year
4. Low range crap
The cars that this guy was talking about are in category 1, so, yeah, Tesla is actually the cheaper option.