> Better to evaluate the merits of each product than to make a blanket judgment about the company and force your opinions of each product to confirm.

I think that the point is that Cloudflare's business model lies largely on its ability to monitor individual end users. So when Cloudflare announces they are providing a service whose primary selling point is that it affects their ability to monitor users then this sounds like a blatant contradiction.

I also think that begging people to blindly trust corporations, specially when it's without any rationale or reason, is to say the least very silly.